Accurate Attribution for Growing Brands
BigCommerce offers scale, but often lacks flexibility in analytics. We solve this by implementing granular client-side and server-side tracking that syncs with Google Ads, Meta, and GA4 — giving your marketing teams a true view of performance.Includes:
- Event tracking via GTM
- Custom data layer design
- Enhanced eCommerce for GA4
- Server-side GTM & CAPI support
- Headless compatibility (if used with custom frontend)